In 2014, I worked with a major car brand, a rental car company, and a couple tourism boards. So far, in 2015, I haven’t worked with anyone, though it’s mostly because I’ve been off doing my own thing. There’s a balance here between going where you want and where the money is. Unfortunately for the weight of my wallet, I’ve always just gone where I want and only take on clients like this if it’s convenient.
For the Aztec and Toltec pre-Hispanic cultures, death was a natural phase of life. The dead were still members of the community, kept alive in memory and spirit, and during Día de los Muertos, they temporarily returned to Earth. Nowadays, people flock to cemeteries to be with the souls of the dead, and build private altars with photographs of the dead, and their favorite foods and beverages. The gatherings are often joyous in tone, and the families remember the lives of the departed.
Contacting editors via email can be the best way to have your work seen. Be sure to know the publication before you approach them, and then send through an email with a story/photo feature idea that you believe will fit their publication perfectly. Make sure your pitch is relevant, straight to the point and time sensitive; most print publications will have issues ready months in advance so it’s worth checking their advertising cut-off dates in order to work out what type of content they’ll be after at what time of year. Pitching a summer photo feature when they’re working on winter destinations won’t get you very far!
This is my biggest source of income these days. I have one company that has me on retainer for $1,000 a month for a year. They get the pick of a couple images each month that they’ll use for social media and marketing purposes. They have a specific style of image that they want, so I spend a good part of my time trying to create those images for them.
Above all, work the situations over. Never be satisfied with your first view of a place or the first frame you snap. It's always possible—and usually likely—that you can come up with something better. Why else would painters make sketches? Get closer, then get closer still. Try different angles, different lenses. Wait for the light, wait for the crowd, wait for a bird to land on the tree branch. Never be in a hurry to get somewhere else. Tell yourself that nothing is more important than getting the best you can get out of the situation you are in. Once you've exhausted every possibility you can think of, you can start working on the next one.
Love your site! How do you go about not needing work visas to do photography for tourism boards, hotels etc? I see a lot of travel photography in foreign places, but in most countries its illegal to work there and next to impossible to get a work visa as a photographer. Any advice on reaching out to brands/hotels/tourism boards etc overseas without finding myself being deported for working in their country?
Stock photography: Shooting for stock photography is a subject for a different article (or five of them) but you can see stock agencies as the middle man between provider (the photographer) and buyer (magazines and websites). In order for news agencies or image bank websites to send you on assignment, you’re required to be a contract photographer. Each organization has its own contract and demands. But some photo agencies will be willing to pay for your independent travel images if they are sellable. Do not expect large amounts. But hey, it’s better than nothing.
Hi Jan, so happy to hear this article was useful. I’ll be sharing more on how I manage my photography business over the coming weeks in various articles…typically for Instagram I try to post once daily and for ImageBrief I simply respond to relevant briefs that suit images I already have on file. Keep an eye out for new posts weekly and hopefully I’ll cover something of interest to you 🙂
Tip from a pro: Instead of trying to work with a large media organization like a magazine or newspaper, become a small media icon yourself. If you have a large and influential presence on social media, such as Facebook and Twitter, you might be more appealing to these organizations than old school media. So, start a blog, gain followers, and who knows, you could be their next photographer.
The more willing you are to travel at a moment's notice, the more opportunities you can access. Day jobs will limit travel, so will mortgages and car payments. Photojournalist Lynsey Addario recently wrote about being 7 months pregnant while on assignment in Gaza. I deeply admire her bravery and commitment to her work, but I imagine many photographers aren't willing to make such compromises. Consider your lifestyle, and how much time you're willing to spend away from home. As for myself, I'm a long-term digital nomad traveling with a suitcase and a backpack and an open mind. Being available and flexible has made a monumental difference to my career.
Long-haul flights are brutal to your body, and jet-lag can cripple your productivity while you acclimate to your surroundings. I was practically giddy this week when I found a flight to South Africa a mere 36 hours long — 12 hours shorter than I had anticipated. After spending two or three days in transit, it typically takes me a day to feel functional again, and a week to feel normal.
Whether you're licensing photos through an agency or you're working with local businesses, destination photos sell. If you're just starting out, consider uploading your best work to sites like 500px, where you can offer your images for license quite easily. If you already have a strong portfolio of work, consider applying to Stocksy, the most reputable agency in the stock photo business. Interested in reportage? You can sign up for a Demotix account to get started in travel photojournalism.
If you’re interested in a professional mentoring program, I offer monthly subscriptions that include creative challenges, assignments and feedback in order to improve your photography. Mentoring also includes direct access to ask as many questions as you want about anything related to being a travel photographer. Email me at [email protected] for further details.
As travel has become more accessible, more and more, the genre is opening up to amateurs and professionals alike. Amateur Travel photography is often shared through sites like Flickr, 500px and 1x. Travel photography, unlike other genres like fashion, product, or food photography, is still an underestimated and relatively less monetized genre, though the challenges faced by travel photographers are lot greater than some of the genres where the light and other shooting conditions may be controllable. Traditionally travel photographers earned money through Stock photography, magazine assignments and commercial projects. Nowadays, the stock photography market has collapsed and more and more photographers are using more innovative methods of earning a living such as through blogging, public speaking, commercial projects and teaching.
The other challenge is to scout for and find the locations for the photo shoots; locations that provide a "badge" of authenticity to the resulting photo films. In the the case of The Girl of Nanjing, it was the water town of Qi Bao near Shanghai....and in the case of The Legend of Hua, it was the water town of Xinchang' at some distance from Shanghai as well...while the backdrop to The Songstress of Temple Street was Hong Kong's famous Tin Hau Temple and the Canton Singing House.