On October 13, 2009, the airline unveiled a modification to its livery in commemoration of the upcoming 10th anniversary of the airline in February 2010. Besides a new tail design, the revised livery includes larger "billboard" titles extending down over the passenger windows at the front of the aircraft. The logo word 'jetBlue' will no longer be silver and blue but now a dark, navy blue.[40]
Finland’s Archipelago Sea is the world’s largest, with 25,000 miles of shoreline and innumerable islands. Still off the beaten track for international tourists, who gravitate toward Helsinki in summer and Lapland in winter, the archipelago is the well-kept secret of the Finns, generations of whom flock to family-owned islands. And there’s never been a better time to join them, with increased airlift — including transatlantic flights on Norwegian Air starting around $350 — and a burgeoning food and beverage scene in nearby Turku, Finland’s medieval capital. (Start at the Kauppahalli, or market hall, where the salmon is as fresh and flavorful as a summer tomato.) The archipelago has a subarctic glamour, with eerie, sunlit summer nights and dark winter days, its rocky, tree-lined islands dotted with storybook wooden cottages. Hike, bike, or drive the islands; or hole up on one all your own. —Molly McArdle

Over the past few years, South Korea’s Gangwon Province has shed its sleepy past and come into its own as a prime winter-sports destination — a transformation that will take center stage during the Pyeongchang Winter Olympics (February 9–25). Ahead of the big event, the region will debut a new high-speed rail line that will whisk travelers from Incheon International Airport to the resort town in just 70 minutes, making it easier to access the Taebaek Mountains’ panoramic pistes and tourist-friendly attractions. Powder hounds will want to lodge at the InterContinental Alpensia Pyeongchang Resort, which commands a prime location at the foot of the Alpensia ski slopes, steps from two Olympic-class runs, and is one of a handful of hotels built for the games. Break from all the outdoor action at the Ocean 700 indoor water park, complete with wave pools and tubing rides. —Talia Avakian


The project culminates in September with a week of public arts programming developed by Cecilia Alemani, chief curator of the High Line in New York. Then, in October, 4,000 teen athletes from more than 200 countries will flock to the city for the Youth Olympic Games. The southern Villa Soldati neighborhood has seen significant development in anticipation of the events, with new housing, parks, and sports venues that will breathe life into the area well after the Olympians return home. Should you miss out on the world-class athletes, drown your sorrows in a world-class meal. Tegui, an eight-year-old restaurant in trendy Palermo, was recently named one of the World’s 50 Best Restaurants — the first time an Argentinean spot has made the list in 15 years. —Sorrel Moseley-Williams
While São Paulo’s concrete sprawl doesn’t offer the verdant beauty or mythic beaches of Rio de Janeiro, its thriving art and food scene has in recent years transformed what was once just Brazil’s financial capital into its cultural epicenter. Stroll the city’s gritty alleyways and avenues to see where celebrated street artists Os Gemeos and Eduardo Kobra got their start. São Paulo’s Art Biennial, which is second to Venice’s in longevity, kicks off in September 2018 and showcases contemporary talent, both international and homegrown. For a truly immersive experience into Brazilian fare, don’t miss Alex Atala’s D.O.M., named one of the best restaurants in the world. Atala champions native ingredients — from priprioca root to ants, often foraged from the Amazon region by the chef himself — and weaves them into his inventive dishes. The arrival of luxe hotel brands is another signal of the city’s burgeoning cosmopolitan status. The prestigious Oetker Collection, with only nine other properties (in glitzy places like Seychelles and the Côte d’Azur), recently opened Palácio Tangará, a gorgeously appointed mansion set in leafy Burle Marx Park, a welcome oasis from the city’s high-rises. The Four Seasons will also debut a new property in mid 2018, marking the brand’s first foray in the country. —Karen I. Chen
On October 22, 2008, jetBlue opened its new primary hub at John F. Kennedy International Airport (JFK), Terminal 5, or simply T5. The mostly new terminal, costing approximately $800 million,[41] partially encircles the historic TWA Flight Center, the former Trans World Airlines terminal designed by Eero Saarinen, which remains closed. According to the plan, passengers will eventually be able to check in for flights in the landmark building, then transfer to the new structure via the original passenger departing-arrival tubes from Saarinen's original terminal and its 1969 addition by Roche-Dinkeloo.[42]
According to Martin St. George, senior vice president of marketing and commercial strategy at jetBlue, the new "You Above All" campaign was created to get jetBlue back to their "DNA" and speak to the "core of who we are as a brand". This motto is meant to support their efforts to always put the customer first and "bring humanity back to air travel".[95]
On August 4, 2008, the Associated Press reported that jetBlue would replace their recycled pillows and blankets with an "eco-friendly" pillow and blanket package that passengers would have to purchase for use. Each package will cost $7 and will include a $5 coupon from retailer Bed, Bath and Beyond. This decision is the latest in a series of moves designed to increase revenue. jetBlue told the Associated Press that it expects to collect $40 million from passengers selecting seats with extra legroom and $20 million from passengers paying $15 to check a second bag. As of September 8, 2008 JetBlue charges passengers $10–30 for an extended-leg-room seat depending on the length of the flight.[37]
Often overlooked in favor of more-developed, splashier neighbors like Hvar or Brač, Šolta’s under-the-radar nature has proved a boon: The stony islet has become synonymous with pristine nature (pebbly beaches, turquoise waters, lush greenery), medieval villages, winemaking (try the indigenous Dobričić variety), and family-run olive oil purveyors like Olynthia, a fourth-generation producer. After watching the sun set at Maslinica bay, check out the island’s peppering of stylish beach clubs, seaside bars, and open-air restaurants — then drop your bags at the Heritage Hotel Martinis-Marchi, built inside an 18th-century Venetian fort-castle and ideally situated for those who want to explore Šolta’s ancient villages and crystal-clear bays. —Kate Springer

A picture-perfect trio of islands lapped by turquoise waters, the Maltese archipelago has all the charm of nearby Sicily with far fewer tourists. Valletta, the tiny nation’s capital and a UNESCO World Heritage site, feels like something plucked straight from Westeros. The historic walled city dates back to 1565, and has a vibe that’s Mediterranean with a North African twist. This underrated destination is finally stepping into the global limelight as a 2018 European Capital of Culture. To celebrate the occasion, the city has planned more than 140 projects and 400 events throughout the year. The festivities begin on January 20, with contemporary dance, a choral symphony, and acrobatic performances across the city’s four main squares. Should you miss the grand opening, swing by in February for Carnival, or in June for the Malta International Arts Festival and the Valletta Film Festival. —Diana Hubbell
Our travel experts — from travel writers around the globe to T+L's A-List travel advisors to our own editors — offer their recommendations. Then, we take a look at what places are now at the forefront of the global conversation, whether for new hotels and museums or major international events. In any given year, the cities and countries we recommend as the best places to travel in the world have a lot going on. And of course, we think about those travel destinations that are perennial favorites to determine which ones are reinventing themselves, ensuring there’s always something new to explore.
A picture-perfect trio of islands lapped by turquoise waters, the Maltese archipelago has all the charm of nearby Sicily with far fewer tourists. Valletta, the tiny nation’s capital and a UNESCO World Heritage site, feels like something plucked straight from Westeros. The historic walled city dates back to 1565, and has a vibe that’s Mediterranean with a North African twist. This underrated destination is finally stepping into the global limelight as a 2018 European Capital of Culture. To celebrate the occasion, the city has planned more than 140 projects and 400 events throughout the year. The festivities begin on January 20, with contemporary dance, a choral symphony, and acrobatic performances across the city’s four main squares. Should you miss the grand opening, swing by in February for Carnival, or in June for the Malta International Arts Festival and the Valletta Film Festival. —Diana Hubbell
Florida vacations can be anything you want them to be. Whether your idea of a great time is camping in a nature preserve, building sand castles, shopping at outlet or boutique malls, trying local cuisine at fine restaurants, tubing down rivers or riding roller coasters, tailoring a trip to your own level of adventure or relaxation is easy when you visit Florida. The state is filled with things to do, people to meet and places to explore, and each region, city and neighborhood has carved out its own identity, suiting a variety of visitors of all ages.
In December 2006, jetBlue, as part of their RTP plan, removed a row of seats from their A320s to lighten the aircraft by 904 lb (410 kg) and reduce the cabin crew size from four to three (per FAA regulation requiring one flight attendant per 50 seats), thus offsetting the lost revenue from the removal of seats, and further lightening the aircraft, resulting in less fuel burned.[16]

In July 2007, the airline partnered with 20th Century Fox's film The Simpsons Movie to become the "Official Airline of Springfield".[26] In addition a contest was held in which the grand prize would be a trip on JetBlue to Los Angeles to attend the premiere of the film. The airline's website was also redecorated with characters and their favorite jetBlue destinations and the company was taken over by the show/film's businessman villain Montgomery Burns.[27]


Central Park West Hostel $53+ Broadway Hotel And Hostel $56+ Blue Moon Boutique Hotel $65+ Pod 51 $101+ Hotel Pennsylvania $104+ Club Quarters Hotel, Wall Street $112+ Holiday Inn Manhattan-Financial District $113+ The Watson Hotel $116+ DoubleTree by Hilton New York Times Square West $126+ Night Hotel Times Square $127+ The Gallivant Times Square $127+ DoubleTree by Hilton New York City - Financial District $128+ Row NYC $131+ The Manhattan At Times Square Hotel $131+ Hotel Edison $136+ Hudson New York, Central Park $140+ Paramount Hotel $143+ Empire Hotel $145+ MOXY NYC Times Square $152+ The Roosevelt Hotel $153+ YOTEL New York $156+ Dream Midtown $159+
From the Northwest Florida’s Emerald Coast to the coral-reefed Keys, the state is filled with an array of activities for all ages and tastes. On a Florida vacation, families can plan several days of theme park fun in the Orlando area, or they can ride horses at a secluded ranch in central Florida, ride bikes along nature trails in north Florida, learn about astronauts and rocket science at the Space Coast or take one of the garden tours in Miami and Fort Lauderdale. 

On March 22, 2010, jetBlue announced it would remain in the New York City area, in Long Island City,[88] because of the airline's historical links to the city, the cost of staff relocations, the airline's desire to retain access to financial markets, and because Aer Lingus and Lufthansa, jetBlue's marketing partners, fly into JFK Airport.[89] jetBlue planned to combine its Forest Hills and Darien, Connecticut offices, together about 1,000 employees, into about 200,000 square feet (19,000 m2) in the Brewster Building by mid-2012.[90]
A new marketing strategy has been partnerships with professional sports teams and venues. As the official airline of the New York Jets, JetBlue has specially painted the exterior of one of their Airbus A320s (N746JB) in the team's colors. Aircraft N605JB is based on the design of the Boston Red Sox road uniform and sports a grey fuselage with navy lettering. This aircraft was unveiled in February 2012, just in time for the opening of the Red Sox new spring training facility in Fort Myers, Florida named JetBlue Park at Fenway South. Additionally, JetBlue and MasterCard have pledged to refund select flight purchases made online at JetBlue.com using a MasterCard.[96] JetBlue has also partnered with various other sports teams and sporting venues in cities they serve.

After making a codeshare agreement with Lufthansa that went into effect in 2010, jetBlue transitioned to the Sabre reservation system used by Lufthansa,[107] enabling the airlines to sell tickets on each other's flights, transfer luggage and passengers between the two carriers, and combine frequent flyer programs,.[108] By making use of JetBlue's North America routes as a feeder network, the agreement put Lufthansa in a position to operate quasi-hubs in New York–JFK and Boston Logan.
It’s one of the world’s great wine capitals, and like any great vintage, Mendoza is only getting better with age. Start your tasting tour in the Uco Valley, where Casa de Uco’s vineyard-view eco-villas will debut this year. Head down the road to to Vines of Mendoza’s Winemakers’ Village for small-production wines from the likes of Corazón del Sol and SuperUco, and to dine at winery Bodega Monteviejo, where renowned Spanish chef Nadia Harón cooks up Mediterranean-tinged fare inspired by the wines. In Maipú, wineries like Club Tapiz and Trapiche are giving visitors a true taste of the local terroir, using produce grown on the vineyard grounds in their restaurants. Back in town, plot your return trip over a pie at Francis Mallman’s year-old pizzeria, Orégano. With new direct flights from Lima, Panama City, Rio de Janeiro, and São Paulo, and low-cost carrier Norwegian Air plotting dozens of new routes, tacking a Mendoza stop on to your next South American itinerary will be a breeze. —Sorrel Moseley-Williams
JetBlue Airways Corporation (NASDAQ: JBLU), stylized as jetBlue, is an American low-cost airline headquartered in New York City. A major air carrier and the sixth-largest airline in the United States. JetBlue is headquartered in the Long Island City neighborhood of the New York City borough of Queens, with its main base at John F. Kennedy International Airport. It also maintains corporate offices in Cottonwood Heights, Utah[6][7] and Orlando, Florida.
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